Denver, Colorado-based WhiteWave Foods is to discontinue its Australian-style yogurt brand Yulu at the end of the year.
The yogurt, which WhiteWave launched in February this year, was inspired by an authentic Australian recipe – but it did not sell in the volumes the company expected, hence the decision to discontinue the brand.
Available in five flavours and sold in 5.3oz tubs, Yulu is made with a process WhiteWave calls “double smoothed”.
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