Phoenix, based in Bordeaux, will collaborate with Taura Natural Ingredients to find new channels for Gourmet Series, which taps into the growing trend for high quality, hand-made confectionery and bakery products.
Taura’s Gourmet Series comprises six varieties of fruit pieces made using the unique Ultra Rapid Concentration (URC) technology. All are designed to be easily used ‘off-the-peg’ by smaller-scale craft bakeries, chocolate producers and innovative chefs.
Included in the Gourmet Series range are strawberry, blueberry, raspberry, orchard fruit, orange and honey. All six varieties offer the benefits that are now synonymous with Taura’s industrial-scale ingredients, but in a format and pack-size that has been specially created for artisan producers.
Alexandre Nau, founder and director of Phoenix, said: “We’re delighted to team up with Taura Natural Ingredients to market Gourmet Series across Europe. It’s an excellent concept that answers a genuine need in the artisan bakery and confectionery sector for authentic fruit ingredients that can be used easily and without fuss.”
Phoenix takes over from Netherlands-based VIP4VIP as distributor for Gourmet Series.
@TauraURC exhibiting at Taipei International Bakery Show with @NZTE pic.twitter.com/qNaoMFrHeS — Peter Tinholt (@peter_taura) March 13, 2014
@TauraURC exhibiting at Taipei International Bakery Show with @NZTE pic.twitter.com/qNaoMFrHeS
— Peter Tinholt (@peter_taura) March 13, 2014
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