Beam Suntory has expanded its Pinnacle Vodka range with the introduction of Pinnacle Light & Ripe, a new zero-sugar vodka line.
The range features two flavours: apricot honeysuckle, which combines apricot flavours with honeysuckle undertones; and guava lime, offering notes of juicy guava and lime peel.
Made with natural ingredients, Pinnacle Light & Ripe is said to contain fewer than 75 calories per 1.5oz serving.
“Pinnacle Light & Ripe strikes the ideal balance between bold flavours and quality ingredients that can be enjoyed any day of the week,” said Ivan Hidalgo, senior marketing director of regional brands at Beam Suntory.
“We made it a priority to incorporate natural ingredients and exclude sugar to create the perfect vodka that allows vodka drinkers to have it all. As a brand consistently known for its excellent value and taste, this latest innovation is no exception and is an exciting addition to our Pinnacle portfolio.”
With an SRP of $10.99 per 750ml bottle, the new 60 proof product line is available from US stores nationwide, as well as through Drizly and ReserveBar.
Earlier this year, Beam Suntory announced that it is relocating its global headquarters from Chicago to New York City in mid-2022.
© FoodBev Media Ltd 2021
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