Lucozade Sport to launch zero sugar version of drink

Lucozade Sport is expanding its range with the launch of Lucozade Sport Zero Sugar, containing 4 calories per ser serving.

Available in Orange & Peach and Raspberry & Passion Fruit flavours, Lucozade Sport Zero Sugar contains sodium and Vitamin B3 to help reduce tiredness and is available in 500ml bottles and 4x500ml multipack formats. Both flavours include Acesulfame K and Sucralose sweeteners.

Tom Bell, head of marketing for Lucozade Sport at Suntory Beverage & Food GB&I said: “As the nation’s favourite sports drink, we are excited to bring a new offering from Lucozade Sport. We know that more and more people are living an active lifestyle and hydration is a key need at this moment.

He added: “This spring we are launching a thirst-quenching zero-sugar fitness drink containing sodium and Vitamin B3 that tastes great. We can’t wait for people to try it.”