BrewDog has announced that it has become carbon negative and will remove twice as much carbon from the air as it emits every year.
The Scottish craft brewer claims that the milestone marks a world first for an international beer brand.
BrewDog says that it will invest over £30 million across its business as part of a new climate action programme.
The green infrastructure investments are part of a climate removal plan that has been developed in partnership with professor Mike Berners-Lee and his team at Small World Consulting.
BrewDog has reportedly purchased 2,050 acres of Scottish Highlands and plans to plant one million trees over the next few years.
The brewer says that it will restore 650 acres of peatland, as well as create 1,400 acres of broadleaf native woodlands to sequester carbon, promote biodiversity and boost natural flood attenuation. Work is expected to start on the ‘BrewDog Forest’ in early 2021.
There are also plans to create a sustainable campsite on the land, which will host sustainability retreats and workshops for the general public.
David Robertson, director at Scottish Woodlands, said: “Woodland creation of this scale is at the forefront of the fight to sequester atmospheric carbon in the UK and the BrewDog Forest will be one of the largest native woodlands created in the UK for many years.”
Until BrewDog is able to begin planting the forest, the brewer will be working with offset partners on a series of projects in order to ‘double remove’ its carbon.
Each organisation involved is said to have been vetted by the Berners-Lee team, with each project deemed beneficial to biodiversity and local communities.
James Watt, co-founder of BrewDog, said: “Our Carbon. Our Problem. So, we are going to fix it ourselves. Huge change is needed right now, and we want to be a catalyst for that change in our industry and beyond.
“We fully acknowledge that we are a long way from perfect. However, we are determined to rapidly and fundamentally change everything as we work hard to ensure we have a positive impact on the planet.”
Earlier this month, BrewDog announced the launch of a new limited-edition Punk IPA in partnership with two UK dog charities, as it aims to secure more homes for canines.
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