In Australia, Cadbury has announced that it will launch a limited edition block of its Dairy Milk chocolate mixed with the popular Australian breakfast spread Vegemite.
Cadbury will launch the product on 1 June, as a part of its #ChocPlusWhat campaign, where it asks consumers what flavour combinations they would like to see.
The description on the bar reads: “Dairy Milk milk chocolate with smooth flowing caramel and Vegemite.”
Cadbury made the announcement on Twitter, along with three other new flavour combinations: golden toffee, pretzel and peanut, and salted caramel. Cadbury followed up the activity on Twitter with a video posted on its Facebook page.
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