Cafeahaus, a wholly owned subsidiary of DEK Berlin, has collaborated with Ardagh Group to launch a new line of sparkling cold brew coffees in Germany.
Called Goldbrew, the range’s two carbonated and flavoured versions – ginger and lemon, and grapefruit and lemon – are packaged in Ardagh’s 250ml slim cans.
Cafeahaus has also launched a nitro original cold brew coffee, which comes in Ardagh’s Nitro Can.
Ardagh claims to have recreated the chemistry of making nitro coffee, which is steeped longer than its hot water counterpart to impart a richer taste.
Adriana Escobar, product manager at Ardagh Group’s European metal beverage division, said: “The can’s nitrogen-charged widget brings the Goldbrew to life – first by carrying the coffee’s aroma, then by infusing its black body with that characteristic cascade of bubbles, and finally by topping it off with a tan-coloured head.”
Marco Beran, sales director at DEK Berlin, added: “We’ve been very pleased to work with Ardagh in the introduction of RTD cold-brewed coffee in cans.
“In use, Ardagh’s aluminium beverage cans provide a shelf-stable environment for the coffee, even without refrigeration, while preserving the cold-brewed coffee’s full-bodied taste. And the Nitro Can adds an exciting experience on top.”
The launch comes days after Ardagh announced the creation of a slimline 187ml can specifically for wine and wine-based drinks.
© FoodBev Media Ltd 2019
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