Elementary schools in 10 Southern California counties, from San Luis Obispo to San Diego (US), participated in the sweepstakes, which reached over 42,000 teachers in 99 districts with information about healthy eating for students and families and how they could collect Real California Milk seals from milk and dairy products to win.
Los Angeles Unified School District, the largest district in the area, snipped its way to over $527,000 in prizes, followed by Wilsona School District and Mountain View Elementary School District as the districts winning the most prize money.
Stan Andre, CEO of the CMAB, said: “The Real Seal Appeal! sweepstakes was a true community giving opportunity with families, teachers and dairy farmers all working together.
“California dairy farmers were able to support kids, teachers and schools with families, teachers and schools showing their support for the California dairy families that live and work in communities throughout the state. Everyone wins with this promotion and it is a pleasure to award money, supplies and books to help make California schools stronger.”
Dairy products made with California milk can be identified by the Real California Milk seal, which certifies that the products are made exclusively with milk produced on California dairy farms.
Source: California Milk Advisory Board
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