The new flavour, designed to help combat tiredness, launches in 200ml lunchbox-friendly cartons and 1-litre packs in Sainsbury’s (from 21 July), followed by Tesco in August.
“We’ve had an excellent reaction to our juice drinks from parents and children,” said Frans Van Melis, vice president of operations at Del Monte. “What people like is the combination of child-friendly flavours and additional vitamins. This new flavour offers a truly unique taste, and judging by the trials, we expect it to be very popular.”
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