The brand launched in Selfridges at the beginning of July as part of its Meet the Makers initiative, and became the fastest selling new product launched under that banner.
The brand will soon be available in Harrods, while Harvey Nichols, Fortnum & Mason, Partridges and Whole Foods have ‘all expressed an interest’. You can also find Emily Fruit Crisps in a small selection of delis in London, and the company says there are plans to expand rapidly across the UK.
They’re low in fat and contain 124 calories per bag. RRP is £2.20.
The brand was created by Big Fish in the UK.
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