This multi-year partnership provides Family Dollar customers with more beverage choices, while expanding the retailer’s base of national brands.
Michael Bloom, president and chief operating officer of Family Dollar, said: “At Family Dollar, our goal is to provide our customers with choice, value and convenience.
“Our partnership with PepsiCo complements our current offerings and gives our customers more of their favourite beverage products, including Pepsi, Mountain Dew and Lipton teas.”
Al Carey, chief executive officer of PepsiCo Americas Beverages, said: “Family Dollar is a progressive-thinking organisation that brings the right brands to its shoppers, leading to customer satisfaction and loyalty.
“We appreciate the opportunity to serve Family Dollar stores with our brands. It offers Family Dollar consumers a choice, and will also give us the opportunity to see a full array of PepsiCo beverage brands alongside our Frito-Lay snacks.”
Family Dollar shoppers will have access to a variety of products from PepsiCo’s North America beverage portfolio, including Pepsi, Mountain Dew, Sierra Mist, Aquafina and Lipton teas. Family Dollar already offers PepsiCo’s Gatorade, Frito-Lay and Quaker products.
Source: PepsiCo
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