“We wanted to create a fresh, fun and bold snack alternative that uses premium ingredients and flavours,” said Nick Desai, CEO of Trifecta Foods. “We believe convenience doesn’t have to mean bland and we really pushed for that when creating flavours for our new line.”
Flavor Maxx made its official debut to the industry at the National Association of Convenience Stores (NACS) 2012 in Las Vegas.
The range includes: Smoked Bacon, Greek Yogurt Rage, Wild Blueberry, Pina Colada, Chocolate Mojo and Game Time Nacho.
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