As part of the brand refresh, The Happy Egg Co has relaunched its website and is undergoing a packaging and identity refresh.
The updated packaging, designed by Springetts Brand Design, uses a silhouette motif featuring pastoral scenes to remind consumers about the brand’s commitment to producing eggs from ‘the happiest hens’.
The brand’s mascot, Freda Roam, has also undergone a makeover for 2014.
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