Bees forage in a three-mile radius, meaning that honey from independent beekeepers is varied in flavour, colour and aroma. The bitterness is low and UK cascade hops provide a light citrus balance to the beer.
Hiver’s ‘soft’ launch sees it available in 10 outlets across London. Longer-term plans include a full trade launch and widespread consumer awareness campaign in early 2014. Two additional flavours are also planned.
With an ABV of 5% and innovative packaging using screen-printed bottles, Hiver is available for the trade in cases of 24 x 330ml with an RRP of £4.80. It’s also suitable for vegetarians.
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