US beverage brand Karma Water has expanded its wellness and probiotic waters drinks portfolio with the launch of its new CBD-infused water, in partnership with Canadian cannabis company Canopy Growth Corporation.
Karma CBD Water will be available in five variants: Cranberry Lime, Blueberry Yuzu, Blood Orange Papaya, Lavender Orange and Watermelon Dragonfruit.
According to the statement, “Karma CBD Water is crafted with Canopy Growth’s Broad Spectrum CBD distillate made from US Hemp Biomass”. The brand is infused with 25mg of antioxidant-rich CBD distillate, plus four adaptogens and seven vitamins.
“Karma Water is a leader in wellness beverages and we see CBD as the next evolution of our premium infused waters portfolio,” said Karma’s CEO, CJ Rapp. “We are thrilled to partner with Canopy Growth to deliver optimum wellness using best-in-class CBD paired with our industry-leading Push Cap technology to bring consumers an innovative new product offering in the CBD-infused beverage space.”
Karma Water is naturally sweetened, vegan, non-GMO and free of preservatives, gluten and lactose. The new line is available in retail stores nationwide.
Both Karma and Canopy Growth are strategic partners of Constellation Brands.
Last year, Constellation Brands announced it had acquired a minority stake in Karma Water through its Constellation Ventures unit, the alcoholic beverage firm’s first investment in a non-alcoholic brand.
© FoodBev Media Ltd 2021
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