The new range is available in three flavours:
The products are available in the traditional, distinctive Primula tube format, which makes the range convenient, portable and hygienic. The new tube has a flip-top and a star-shape nozzle for decorative functionality – ideal for creating party food.
The new range offers 14 days of shelf life once opened, which the company claims is “much longer than other leading brands”. The new Primula Deli design is black and has a contemporary feel, to make it stand out in store. The range is available in 150g tubes and will be rolled out from April in Tesco and Asda supermarkets in the UK.
Source: Kavli Ltd
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