With experts predicting that ‘Dry January’ 2015 in the UK is set to be the most popular on record, Kopparberg is launching a new alcohol free strawberry & lime cider.
Kopparberg Alcohol Free Strawberry & Lime features juicy apples, fresh strawberries and a squeeze of tangy lime just like the original drink, but alcohol free.
Kopparberg Alcohol Free Strawberry & Lime is the third flavour to join the UK’s only alcohol-free cider range, which is now available in supermarkets and selected bars and pubs across the UK. Other flavours include the thirst quenching Kopparberg Alcohol Free Pear and Kopparberg Alcohol Free Mixed Fruit, which its delicious blackcurrant and raspberry flavours.
Kopparberg head of marketing, Rob Calder, said: “Our alcohol free range is spot on for those looking for a less indulgent treat after the festive season. We’ve taken three of our most popular flavours, Strawberry & Lime, Mixed Fruit and Pear and made them alcohol free, to make sure our fans can still enjoy Kopparberg despite New Year’s resolutions or ‘Dry January’ absintence.”
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