“Our global team of employees is doing a phenomenal job creating opportunities to reduce packaging material while assuring convenience and safety,” said Jean Spence, executive vice president, research, development & quality. “We’ve invented a tool to help us design more efficiently. And we’re finding smarter source materials, reducing our footprint and thinking differently about packaging end of life. We’re sharing ideas, challenging and motivating one another, so this is truly a collaborative team effort.
Following are examples from Kraft Foods operations around the globe:
Shedding weight with more efficient design:?The greatest opportunity to influence the environmental impact based on a package’s size is early in the design phase. That’s why Kraft Foods developed the Packaging Eco-Calculator – a tool that helps developers create efficient and optimized packaging.
Choosing smarter packaging ingredients:?Design matters, but the type of material used also plays a role. That’s why Kraft Foods is finding ways to increase the recycled content and recyclability of the packaging for its products.
Changing behaviour with innovative partnerships:?Kraft Foods recycles nearly 90% of its global manufacturing waste. So it makes sense to help consumers boost their own recycling rates and deal with packaging that isn’t recyclable, because less packaging in landfills means less environmental impact.
Visit the gallery of examples of Kraft Food’s packaging reduction achievements.
Source: Kraft Foods
© FoodBev Media Ltd 2020
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