Mileeven Fine Foods has secured a first UK listing for its Sarah’s Wonderful range of honey, with supermarket chain Sainsbury’s rolling two of the products out across 477 UK stores from June.
Sainsbury’s will stock Sarah’s zesty honey with ginger in 250g jars alongside Sarah’s fruity acacia honey with mixed berries in 220g jars – a new product developed exclusively for the retailer. Both products use pure, natural honey and real fruit pieces, the company said.
Sarah Gough, who runs Mileeven Fine Foods, said: “This is a dream come true; we developed the Sarah’s Wonderful honey range to offer something new to the honey category, and looked at the UK specifically. It is amazing to have all the hard work rewarded with a national listing with a great retailer like Sainsbury’s.”
Mileeven is based in the rolling hills of County Kilkenny, Ireland and is now run by Eilis Gough, who established the company in 1988 from a hobby of beekeeping, alongside daughter Sarah.
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