Welsh fashion designer Julien Macdonald has reworked the Müllerlight brand’s ‘hero’ flavours of Strawberry and Smooth Toffee, introducing two new limited edition designer pots.
“Following on from the success of our designer collaboration last year, we are excited to see how consumers react to the fabulous Julien Macdonald pots,” said Michael Inpong, Müller Dairy marketing and R&D director. “They are fun, edgy and unique, and the distinctive designs are a perfect reflection of the delicious, fat-free yogurt inside each pot.”
The limited edition pots are available in UK stores from mid-September, as singles, with an RRP of £0.69.
In the past year, volume sales of Müllerlight have reached over 360 million, which equates to over £157m in value sales.
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