The range, consisting of ready-made curry sauces and spice mix sachets, launches in supermarkets across Ireland this month.
The new packaging marks the continuation of the branding platform Bluemarlin created for Green Saffron’s retail debut last year.
“The packaging for this range extension shows the brilliant adaptability of Bluemarlin’s original design solution, clearly communicating how Green Saffron can easily add a world of taste to home-cooked food,” said Green Saffron founder Arun Kapil. “It’s a great testament to the success of the ongoing partnership between ourselves and the agency.”
Also launching in the coming weeks is Green Saffron’s first rice product. The premium Aged Basmati marks the expansion of the brand’s portfolio into a wider variety of Indian cuisine.
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