Product preservation was a primary concern for Casa De Alba. The inherent barrier properties of tinplate packaging block light and air, protecting the quality and organoleptic properties such as taste, smell and appearance of the olive oil, as well as extending shelf life.
“Metal packaging has proven to be a perfect solution for not only providing protection for the sensitive olive oil, but also for promoting Casa De Albas’ illustrious heritage,” said Véronique Curulla, marketing director, Crown Aerosols and Speciality Packaging Europe. “Crown offers brands around the world numerous possibilities to safely package their products while lending them a premium look with extraordinary shapes, sophisticated finishes and convenient solutions.”
Designer Manuel Estrada developed two different designs depicting historic figures from the Alba family, both based on paintings by great art masters: The Duchess of Alba in White by the Spanish romanticist Francisco de Goya (1795) and The Grand Duke of Alba by the Italian painter Titian (1570).
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