The details and timing around any transition will be subject to further private dialogue. Starbucks intends to work closely with Kraft to ensure an orderly transition, putting an emphasis on ensuring their mutual customers are well served.
Starbucks intends to keep the discussions with Kraft private and will not be providing further details or comments at this time.
A spokesperson for Kraft, Timothy R McLevish (CFO), was quoted in Nacs Online as saying: “Starbucks … has expressed their desire to control their strategic brands, and we have had some discussions in recent weeks to that effect … We think both parties have been well served by our partnership.”
Source: Starbucks/Nacs Online
© FoodBev Media Ltd 2024