Five of Sunpride’s bestselling product lines – Pineapple, Tomato, Exotic, Mango and Tropical 1-litre litre lines – are also to be stocked in the new JS Netto stores from October 2014.
“The growing popularity of the discount stores is leading them to look at broadening their product ranges to further increase their shopping basket share,” said James Logan, commercial director at Refresco Gerber. “Sunpride is an ideal brand for discount stores, as it has a brand heritage spanning 30 years, high brand recognition and a broad range of juices and juice drinks at great prices, from core flavours such as orange and apple to fast-growing flavours such as mango.”
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