Budweiser’s team of brewmasters develop new beer recipes featuring the signature yeast first used by Adolphus Busch in 1876, creating brews that exhibit Budweiser’s clean and crisp taste while expanding the brand’s offerings.
“Our brewmasters are the best in the business and the quality of our brewing standards is unmatched,” said Brian Perkins, vice president, Budweiser. “Project 12 showcases our brewmasters at the top of their game, challenging them to create new recipes that stay true to the Budweiser taste profile while also introducing unique, new flavours.”
The three small-batch Budweisers named for the ZIP code where the beer is brewed include:
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