Lowfat Vanilla TruMoo will be tinted bright orange and TruMoo Lowfat Vanilla and Chocolate flavour varieties will feature Halloween-inspired labels.
“With the success of last Halloween’s limited edition release in the northeast, we thought all ghosts and goblins across America should get to enjoy Halloween-inspired TruMoo this year,” said Greg Schwarz, vice president of marketing, Dean Foods.
TruMoo Halloween Limited Edition Vanilla and Chocolate milks can be found in the dairy section at major US retailers now and throughout the month of October 2013.
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