© Steven Depolo/Flickr
A variety of sources have produced some important new findings on US beverage trends.
73% of the growth in bottled water consumption since 1998 is attributable to people switching from carbonated soft drinks, juices and milk. So tap water is in the remaining 27%.
Bottled water could overtake carbonated soft drinks in volume by next year.
Current growth rates for selected different water types are:
© FoodBev Media Ltd 2024