The new creation was launched in response to the growing consumer demand for healthier ‘on the go’ beverages and will be available in six-pack multipacks from Makro depots across the UK.
Vimto brand manager Clare Pritchard said: “With consumer demand for healthier soft drinks at an all-time high, we’ve expanded the Vimto range to give health-conscious mums more choice when looking for tasty soft drinks options for their children that are perfect for on-the-go occasions.”
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