Jamba Juice launches 'at home' Greek yogurt smoothies

Bill Bruce14 Aug 2012

US juice bar business Jamba Juice has launched Jamba 'At Home' Smoothies combining non-fat Greek yogurt with on-trend super fruits.

Each pack makes two 8oz smoothies when blended with apple juice as directed.

Pomegranate Pick-Me-Up contains whole frozen blueberries and raspberries, sliced strawberries, pomegranate and frozen non-fat Greek yogurt.

Acai Super-Antioxidant features whole frozen blueberries, raspberries, sliced strawberries, blackberries, acai and non-fat Greek yogurt. Each serving has 130 calories or less.

Three years ago, Greek yogurt sales represented just 3% of overall yogurt category sales. Today, nearly a third of all US yogurt sales are Greek varieties, and analysts suggest that the category will grow 120% over the next five years.

.