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Proof Hard Ice Cream debuts new flavour at Costco
FoodBev Media

FoodBev Media

12 February 2024

Proof Hard Ice Cream debuts new flavour at Costco

Alcoholic ice cream brand Proof Hard Ice Cream has launched its latest flavour innovation, Chocolate Espresso Martini, at Costco Wholesale in the US. The brand combines “smooth and creamy” ice cream with the “satisfying warmth” of alcohol (5% ABV).


It produces its ice cream in small batches, with a portfolio of cocktail-inspired flavours that include Chocolate Cherry Manhattan, Strawberry Daiquiri Spritz and Tropical Piña Colada. Jenn Randall, founder and CEO of Proof Hard Ice Cream, commented: “We are pleased to offer this bold new product exclusively to Costco members in Southern California and Hawaii”. She added: “Our Chocolate Espresso Martini flavored hard ice cream offers the perfect blend of creamy chocolate ice cream with chocolate-covered espresso beans and notes of vodka”. Proof Hard Ice Cream began rolling out the limited release Espresso Martini flavour at select warehouse locations beginning 9 February. The two-pint pack will retail for $14.99 while supplies last.

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