Mars Chocolate Drinks and Treats has launched a range of frozen desserts featuring three of the UK’s favourite chocolate brands.
The new Twix cheesecake, Maltesers pavlova and Mars dessert bar will be available with a recommended sale price of £2.99 each.
The company has been working alongside Coppenrath & Wiese to develop the three new frozen desserts, bringing creativity and innovation to the frozen dessert market.
The Twix cheesecake offers a creative new twist on the classic layered chocolate bar with a crunchy biscuit base, creamy cheesecake filling and caramel layer, all topped with chocolate sauce and chocolate-covered biscuits.
The Maltesers pavlova is a meringue case filled with malted cream, topped with chocolate sauce and decorated with Maltesers.
And the Mars dessert bar boasts layers of delicious chocolate sponge, mousse and caramel, covered in milk chocolate.
Michelle Frost, general manager for Mars Chocolate Drinks and Treats, said: “Innovation is a key factor in maximising sales and driving growth within this category. Our frozen desserts range combines the great taste of these familiar brands with an exciting twist to offer consumers something new and different.
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