AB InBev has launched a new green innovation accelerator as it aims to tackle some of the most pressing sustainability issues.
Called 100+ Accelerator, the initiative will support, mentor and fund ten successful applicants so they can incubate, experiment and amplify their solutions at scale.
The world’s largest beer company said it wants to mobilise the world’s brightest minds –entrepreneurs, academics, scientists and technologists – to solve global sustainability issues and contribute to the UN’s Sustainable Development Goals.
Areas it intends to focus on include: smart agriculture, water stewardship, circular packaging and climate action.
In a statement, the company said: “We believe that global challenges need local solutions. Because we source, brew and sell locally through our companies around the world, we have a unique insight into issues that are directly impacting communities. And we are positioned to identify opportunities.”
Maisie Devine, global director of the 100+ Accelerator, said: “Today’s global sustainability challenges provide us with some of the greatest opportunities for development and innovation. The 100+ Accelerator will draw on our company’s entrepreneurial spirit and our constant drive to deliver faster, better results.”
The deadline for start-ups to apply is 14 September 2018. The initiative will start in New York in October and run until March 2019. The start-ups will then have the opportunity to pitch for further funding.
The scheme complements AB InBev’s sustainability targets, which were revealed earlier this year. The company aims to source 100% of its electricity from renewable sources by 2025.
It also hopes to make 100% of its packaging from materials which can be recycled or made predominantly from recycled content.
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