Arla has partnered with Bangladesh-based dairy co-operative MilkVita, as it aims to sustainably develop Bangladesh’s dairy industry and better understand the needs of consumers in the country.
The agreement will see both companies share knowledge and best practice, and methods from the Danish dairy sector will be shared with MilkVita in order to help improve quality standards to the level of those applied in Europe.
Arla says that the agreement will also allow Arla to gain a better understanding of the Bangladeshi dairy market, enabling it to develop targeted products for a market which “holds great potential”.
Arla has operated in Bangladesh since 1961, and distributes milk powder products through its Dano brand.
According to Arla, demand for dairy products in the country is growing, but local dairy production in Bangladesh only meets 40% of this demand, thus development of the industry is necessary to meet the needs of consumers.
Arla’s executive vice-president, international Tim Ørting Jørgensen said: “As a dairy cooperative with over 100 years of dairy experience on which drawn, we look forward to inspiring MilkVita and sharing our extensive knowledge about sustainable dairy farming, food safety and technology.
“The agreement is also a further example of Arla’s commitment to the UN’s sustainable development goals as we will support the development Bangladesh’s agricultural sector, which in turn will strengthen sustainably produced milk and improve the livelihoods of farmers.”
© FoodBev Media Ltd 2019
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