Beverage Partners International (BPI) was launched last year with the intention of providing a new platform for international beverage business to take place.
Currently, there are huge obstacles for both smaller soft drinks brands to successfully launch into new territories, and for leading independent bottlers to expand their portfolios. BPI fulfils a clear need by connecting some of the global beverage industry’s most innovative brands with an extensive network of some of the largest independent bottlers, to quickly introduce products which match current consumer trends.
Successful soft drink brands now need to be relevant, authentic, well-crafted and cater to a specific need, state or market segment. Bottlers and distributors who join the BPI network have the opportunity to launch the hottest, most innovative brands which match the dominant contemporary global consumer trends, whilst brand owners can extend the scope of a proven successful brand to a global level. Now is the time to join forces and work together on importing, exporting, and licensing unique, successful brands.
Why join BPI? Ask our partners…
Simon Gray, CEO of Boost Drinks:
“Following many years of significant and sustained growth in the UK, Boost is a sought-after brand in international markets and on the back of the functional drinks market growing significantly all over the world we hope to capitalise on this and expand internationally.
Being part of the disruptive group of Beverage Partners International it provides us with an effective route to global markets and while the Covid-19 pandemic has created huge challenges for international business BPI presents an agile and effective solution.”
Richard Baister, CEO of SoPro Protein Water:
“Joining the BPI network was an easy decision for us as we have ambitious expansion plans and this offered a way to introduce our SoPro Protein Water range into new territories.
“We have found that our partnership with BPI has removed some of the barriers to entry that are usually encountered when trying to expand into new markets, with BPI introducing us to its bottlers and distribution partners who are already keen to bring the hottest and most innovative brands to their local markets.
“All around the world consumers are looking for drinks that offer clear health benefits and each bottle of SoPro delivers 20g of our unique and fully dissolved whey/collagen protein blend, with zero artificial ingredients, no sugar and no chalky mouthfeel. That’s a winning combination for health-conscious consumers globally.”
With regional offices in key locations worldwide, BPI can link our extensive international network of large-scale bottlers with cutting-edge beverage brands, for a super-fast route to market.
The future of beverages lies in identifying emerging micro-trends and monopolising the opportunities they offer fast, with the most efficient production, supply chain and distribution capabilities possible. BPI is 100% focused on helping you to bring great beverage innovation to consumers across the world.
If you are a bottler or a distributor, we invite you to contact BPI and join us for a unique opportunity to revolutionise your beverage business.
To learn more about BPI, contact us at https://bpi-bev.com
© FoodBev Media Ltd 2020
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