With this transaction, Emmi is strengthening its presence in Latin America and moving ahead with its programme of international growth.
Emmi’s strategy is to increase, over the medium-term, the share of sales attributable to international business to 50%. The share currently stands at around 43%. The aim is to achieve this growth organically and through acquisitions, with a stronger focus in future on emerging markets outside Europe.
With the 50% stake in Mexideli 2000 Holding (Mexideli), Emmi is strengthening its position in an attractive, growing market and increasing the potential for exporting Emmi Group products to Mexico. This gives the company a second strong base in Latin America alongside Chile.
“Mexideli is a healthy and profitable company that has already been distributing Emmi products successfully for many years,” said Emmi’s CEO Urs Riedener. “Its leading position strengthens our opportunities in Mexico, a country that imports a lot of its cheese. The Emmi products set to benefit are its Swiss export cheese varieties, Swiss fondue, cheeses manufactured locally abroad and the desserts of the Italian producer A-27.”
The parties have agreed not to disclose the purchase price or any other details of the contract.
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