Kimbo coffee will be introduced into the seven existing Euphorium Bakery shops from 26 March, but this arrangement will also see ongoing training for baristas and the introduction of joint branding and signage across the estate, the company said.
Euphorium Bakery and Kimbo are also planning a series of coffee tasting events to familiarise the savvy London coffee consumers with this product that was launched in 2010 and is now gaining considerable momentum in the UK market.
Euphorium Bakery has shops of varying sizes in Islington (three outlets) including Hampstead, Belsize Park, Covent Garden and Bayswater, but with a spacious flagship store on Threadneedle Street due to launch in Q2 2012, and further openings planned across London this year.
Source: Euphorium Bakery
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