Israeli flavour producer Frutarom Health has launched a next-generation instant drink powder with all the benefits of a healthy Mediterranean diet.
The all-natural NutraT antioxidants line will be launched at Vitafoods Europe in Geneva.
Its Nutrafur division developed NutraT as a line of ready-to-use soluble powder formulas that dissolve easily in water, soft drinks and dairy products. Once the powders dissolve, the beverage stays clear without turbidity and NutraT delivers a fresh flavour, Frutarom said.
“The NutraT line offers water and soft drink manufacturers the ability to fortify their products with exceptional natural extracts that typically are not water-soluble,” said Maria Dolores Garcia, product manager for Frutarom Health. “This opens new opportunities to develop products with new flavours that include ingredients delivering the essence of a healthy Mediterranean diet.”
There are four mixes: OliveT, which provides more than 25% polyphenol content from olives to help regulate blood pressure and support blood circulation; CitroT, a soluble extract with a high citrus bioflavonoid content to protect the cardiovascular system; CynaxT, an “exotic formulation” that delivers the benefits of artichokes, which, when mixed to a ratio of 5g per 250ml of liquid, provides 25mg of polyphenols and supports renal water elimination and healthy blood circulation; and RosT, which features a high phenolic compound content for significant antioxidant capacity and the opportunity for brands to position products as beauty drinks or sleeping aids.
All four mixes are produced using sustainable sources, are heat stable at up to 70°C, and both kosher- and halal-certified.
“We work with our clients step by step to maximise the active ingredients potential in each product application, customising the formulation to their unique requirements,” Garcia continued. “All NutraT nutrients enable clean-label claims and, because of Frutarom’s expertise in health and flavour applications, we can tackle technological problems and provide nutritional and freshness solutions using ingredients derived from pure, sustainable extracts.”
© FoodBev Media Ltd 2021
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