Green Giant Fresh has expanded its range of fresh vegetable products by introducing a new line of vegetable-based meal bowls.
Six different varieties are available in the Vegetable Meal Bowls range: Buddha Bowl, Burrito Bowl, “Fried Rice” Bowl, Pad Thai Bowl, Ramen Bowl and the Rancheros Bowl.
Each bowl includes a 100% fresh vegetable base – inspired by Green Giant’s Cauliflower Crumbles rice alternative and its Vegetable Noodle line – with a range of unique and flavorful sauces and seasoning packets which are inspired by a range of flavours from around the world.
The bowls can be microwaved, providing a convenient option for consumers.
Jaime Strachan, CEO of Green Giant Fresh said: “Whether on-the-go or limited for time, there’s no reason to forego nutrition or flavour, and that’s why we continue to explore new ways to encourage balanced and vegetable-based eating with our growing product offering of fresh vegetables.
“We were the first to create Cauliflower Crumbles as a rice substitute, and we are proud to bring our new Vegetable Meal Bowl line to consumers as another way to enjoy our high-quality fresh vegetables.”
Vegetable Meal Bowls are available in the refrigerated produce section nationwide at selected US retailers, with a suggested retail price of $3.99 per bowl.
© FoodBev Media Ltd 2022
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