Frans Eusman, MD Heineken France, will be appointed global business services director reporting to René Hooft Graafland, CFO. In his new role, Eusman will become a member of Heineken’s executive committee.
Eusman will be succeeded as MD of Heineken France by Marc Busain, currently MD of Heineken’s Egyptian business, Al Ahram Beverages.
The current group business process & technology director and group purchasing director will continue in their existing roles, now reporting to Frans Eusman in his role as global business services director, and will form part of the management team of the Global Business Services organisation.
Commenting on the change, Jean-François van Boxmeer, Heineken’s chairman and CEO, said: “Given the scale and speed of our organisational development, we believe there’s considerable benefit in moving towards a more structured approach to providing business services. With Frans’ extensive knowledge and experience across our business, he is the right person to lead this ambitious and long-term initiative.”
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