Helen of Troy’s health care/home environment unit includes health care products such as thermometers, humidifiers and heating pads, and small domestic appliances such as air purifiers, portable heaters and fans.
The deal, announced last month, includes all of PUR Water Purification Products Inc’s outstanding stock and all assets related to making and selling products under the PUR trademark. It also involves PUR’s current and future product line, manufacturing equipment and more than 200 patents.
The transaction does not include Procter & Gamble’s Children’s Safe Drinking Water corporate philanthropy programme.
Procter & Gamble purchased PUR in 1999. The company said last month that it decided to sell the business because it determined that water purification was not core to its long-term portfolio.
PUR products include faucet mount systems and filters, pitcher systems and filters and refrigerator filters, which are sold throughout the US.
Helen of Troy, based in El Pas, Texas, makes Vidal Sassoon hair products and other personal care and housewares items. The company anticipates that the PUR brand will achieve sales of about $110m on an annual basis.
Source: Helen of Troy
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