The bottled water brand has bolstered its links with tennis by signing a four-year contract with the ATP to become the Official Water Supplier to the world-renowned event until 2013.
Chris Kermode, MD of the Barclays ATP World Tour Finals, said: “The Barclays ATP World Tour Finals has quickly established a terrific home for itself in London, and having Highland Spring as official water supplier will further serve to boost the growing reputation of the event as one of the best tournaments in the world.”
As a long-term supporter of British tennis, the sponsorship is a natural fit for Highland Spring, which is the exclusive beverage sponsor to Andy, Jamie and Judy Murray, and also the official water supplier to the Lawn Tennis Association.
Source: Highland Spring
© FoodBev Media Ltd 2024