Charlie Powell, director of the Children’s Food Campaign said: “We are delighted that government has finally agreed to recommend front of pack traffic light labelling. You won’t have to be a maths genius any more to work out which is the healthier product to buy.
“Given this announcement, Government should name and shame food companies delaying using traffic light colours on their processed food and drink products. It has been clear for at least three years that this is a good way to help people choose healthier products, and companies now have no excuse not to commit to traffic light labelling.
“Of the top 10 supermarkets, only Iceland is left out in the cold and is still refusing to commit to using traffic light labelling. Big food manufacturers must now also confirm their commitment to traffic lights, or else be shamed.”
Source: Children’s Food Campaign
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