©Pepperidge Farm
New Jersey-based cookie producer, Jimmy’s Cookies, has announced that it will acquire artisan bread brand Ecce Panis from Campbell Soup Company.
The transaction – which is expected to close at the end of the month – will include Ecce Panis’s bakery operations located in New Jersey.
The Ecce Panis business has been run by Campbell – which acquired the brand in 2009 – as part of its Pepperidge Farm bakery operations.
Jimmy’s Cookies plans to continue producing the brand’s full range of products, which includes stone-baked artisan breads and rolls, at Ecce Panis’s 113,000 square-foot baking facility.
The addition of the site will also provide Jimmy’s with extra capacity for its gourmet cookie products business.
Commenting on the acquisition, Jimmy’s CEO Howard Hirsch said: “The addition of the Ecce Panis brand is consistent with our strategy to drive growth through expanding and diversifying our product line.
“Artisan breads represent a fast-growing segment of the bakery category and will complement our cookie business, providing customers with a full range of premium baked goods from a trusted partner.”
Jimmy’s president, Michael Pisani, added: “We are excited about this acquisition, doubling our manufacturing capacity and keeping so many quality jobs in New Jersey.”
The financial terms of the transaction have not been disclosed.
© FoodBev Media Ltd 2020
World Dairy Innovation Awards – OPEN FOR EARLY BIRD ENTRIES!
The awards celebrate excellence and innovation across the global dairy industry. Don’t miss out on having your innovations recognised on a global scale.
Early bird deadline 19 March – enter now!
Your privacy We use small files known as ‘cookies’ to enhance your experience of the FoodBev website and analyse site-traffic. Read about how we use cookies or how you may control them in our updated privacy policy and cookie policy. If you continue to use this site, you consent to our use of cookies. Click the ‘OKAY‘ button at the top right of this panel to accept or click here for more information.