JM Smucker has expanded its Smucker′s portfolio with the introduction of a new white cupcake-flavoured ice cream topping, Unicorn Magic Shell.
Available in the US, the new offering features speckles of pink, blue and purple.
When squeezed over ice cream, JM Smucker says that the topping freezes in seconds to form a ‘one-of-a-kind’ ice cream shell.
“We’re excited to sprinkle some fun for the whole family and their ice cream sundaes with our enchanting, unicorn shell ice cream topping that is sure to delight those of all ages,” said Ali Brown, director, Smucker’s brand strategy at JM Smucker.
“New Smucker′s Unicorn Magic Shell topping brings a little magic to birthdays, Friday nights or any excuse to have ice cream.”
The new Smucker′s Unicorn Magic Shell topping is available in stores nationwide, as well as from Amazon.
© FoodBev Media Ltd 2020
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