US health and wellness brand Le-Vel has released a range of single-serve beef snacks featuring “premium-grade ingredients”.
Called Thrive Bites, the line is available in three flavours: black pepper and sea salt, savoury garlic, and sweet and spicy.
The snacks are made from US pasture-raised cattle which are fed a vegetarian diet of alfalfa, hay and corn. The products contain no preservatives, fillers, or added hormones or antibiotics.
Thrive Bites are 98% fat-free, have 70 to 80 calories per serving and contain 8 grams of protein per serving.
Le-Vel co-CEOs Jason Camper and Paul Gravette said: “Thrive Bites is our spin on an all-time favourite American snack. The difference is, our version is based on premium-grade ingredients, so you’re getting great nutrition – including a great source of healthy protein – on the go.
“Best of all, this is a snack that doesn’t compromise on taste. All three flavours – black pepper and sea salt, savoury garlic, and sweet and spicy – are bold and amazing. This is a snack that thrivers everywhere are going to crave.”
Founded in 2012 by Jason Camper and Paul Gravette, Le-Vel reached a milestone earlier this year of $1.5 billion in lifetime orders.
© FoodBev Media Ltd 2019