Mahou San Miguel has launched a new addition to its Maestra range of beers in Spain – Mahou Maestra Dunkel.
A toasted lager inspired by recipes from the late-19th century, Maestra Dunkel combines three different types of malt to expand the existing Maestra range of speciality brews.
Available in Spain through the food and hospitality channels, the beer has a black coffee colour with a malty character, and scents of toasted coffee and chocolate. It is full-bodied with soft and moderate bitterness and a smooth texture, Mahou said.
César Hernández, general director of marketing for Mahou San Miguel, added: “Rhe increasing tendency in the market towards categories of more specialised beers has contributed to grow the culture around this drink in our country. Consumers want to know more and more about the brewing world while enjoying authentic experiences around it.
“At Mahou we are very aware of this interest and, therefore, we will continue to promote it with proposals such as the new Maestra Dunkel variety that, in addition to reinforcing our portfolio.”
The other beer in the range – a double-hop toasted beer called simply Maestra – was launched in 2016 and is described by the company’s, Spain’s largest beer producer, as “a beer of great body and intense flavour”.
In the past year, the brewer has invested in craft beer and joined forces with 20 of its domestic distributors in a bid to improve the sustainability of its distribution chain.
© FoodBev Media Ltd 2022
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