Hershey-owned protein bar maker One Brands has released a limited-edition S’mores flavour in the US.
The new One Bar is said to combine the taste of toasted marshmallows, melted chocolate and graham crackers. Free from gluten, each S’mores bar reportedly contains 20g of protein and 1g of sugar.
The limited-edition offering joins a line-up of more than 15 other One Bar flavours, including Birthday Cake and an ice cream-inspired Butter Pecan variant, which was introduced earlier this year.
“We all love the nostalgic taste of s’mores, but lately it’s been hard to get out and have a campfire,” said Peter Burns, president of One Brands.
“So we are excited to bring this limited edition to customers nationwide to give them a taste of glamping wherever they are.”
One S’mores bars are available, for an RRP of $2.49-$2.79, on One’s website and Amazon, as well as from Trader Joe’s and speciality retailers.
The brand also offers a range of One Plant bars, each containing 12g of plant-based protein, which launched at the end of last year.
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