The annual Design Effectiveness awards, hosted by the DBA, is the only award scheme that uses commercial data as a key judging criteria, and the awards set the gold standard for commercial success within the design industry globally.
Pearlfisher has increased Giant Buttons sales by 46.2%. It’s stellar performance was a significant contributor to Cadbury’s growth in the bitesize sector, a massive leap of + 44.6% in market share, from 11.2% in 2008 to 16.2% in 2009.
Source: Popsop.com
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