Healthy Skoop, the manufacturer behind a line of powdered and whole-food nutrition products, has debuted new packaging, products and a continued commitment to giving back at Natural Products Expo West.
Healthy Skoop has showcased new branding and packaging for its products that’s fresh and clean, clearly communicating the brand’s nutrition and whole-food credentials to consumers, it said. With a new, approachable style, the packaging outlines the vast nutritional benefits and various uses of each product in a way that empowers consumers to make good on their wellness intentions.
It has also introduced three new products, as it continues its mission to offer superior nutrition that helps shoppers’ brains and bodies thrive.
The big kahuna, Super Skoop provides ten servings per $47 pack. Available in vanilla and chocolate, this all-in-one nutritional shake offers not only 20g of protein from peas, brown rice and hemp, but also the antioxidant equivalent of four cups of organic fruits and veggies, marine-free omega-3, 50% of the reference value of plant-based vitamins and 1bn prebiotics and probiotics. USDA-certified organic and naturally free from gluten, dairy and GMOs, it can be used in combination with almond milk or water, or used as a base for a breakfast smoothie or bowl.
A-Game, with a recommended retail price of $38 for a 30-serving pack, is an organic blend of plant-based greens that’s full of micronutrients and phytonutrients to promote sustained energy and wellness. Available in three flavours – sweetgreens, chocofresh and unsweetened – it contains the antioxidant equivalent of six servings of fruit and vegetables, and features adaptogenic herbs such as cordyceps, reishi, astragalus and rhodiola to help increase resistance to stress and boost energy, resilience and “mental clarity”.
Finally, Ignite is a plant-based endurance beet blend that offers a convenient way to increase beet intake for athletic performance. Mixed with water before exercise for a fix of naturally occurring nitrates that increase cardiovascular efficiency, as well as D-ribose for quick recovery from physical exertion, it features a recommended retail price of $24 for a 10-serving pack. It is also formulated with fibrous pomegranate to ease digestion and balance the beet flavour, and is free from stimulants, gluten, dairy and GMOs.
Healthy Skoop co-founder Dr James Rouse said: “We founded Healthy Skoop on the belief that simple steps can help all of us make good on our intentions of improved wellness. We take great joy in providing super nutrition and lifestyle solutions that allow our customers to power through their daily decathlon, vanquishing challenges they may face along the way to become their best selves. Our new packaging and products were designed and formulated to empower our customers to be resilient and reach their full potential, and we’re proud give back 3% of our sales so that children can also gain access to more fruits and veggies.”
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