UK-based Spare Snacks has launched a new range of crisps made from surplus fruit and vegetables, as it aims to give value to oddly shaped, discoloured or blemished produce.
A new Seasoned range consists of three flavours: pear and ginger, apple and cinnamon, and beetroot and apple cider vinegar.
Spare Snacks, which was previously known as Spare Fruit, has also rebranded and reformulated its Pure range of crisps, consisting of apple, pear and beetroot flavours.
Each pack in its portfolio is under 77Kcals, making them suitable for “indulgent dipping or adding crunch to salads, cereals or lunch boxes”.
Spare Snacks was founded in 2016 by Ben Whitehead, who said: “Since day one we’ve been all about creating the highest quality snacks that make people smile, using what we have, not wasting a thing and thinking responsibly about health and our impact.
“We’re on the side of the people. We’re helping farmers, consumers and the environment, taking the time to do things in a better way. We call things as they are and help snackers make better decisions without compromise. Our punchy new range is aimed to ap-peel to a broader cross-section of healthy foodies who believe in our mission to waste not, want lots.”
Each 22g bag of the new Seasoned range is available in the UK in Co-op, Planet Organic and Ocado with a recommended retail price of £1.10.
Roger Grosvenor, joint chief executive at the east of England Co-op, said: “We’re very happy to be stocking Spare Snacks products as a new and exciting healthy snacking option in our stores. We’ve been particularly impressed with how they transform unloved wonky fruit and veg into something new and delicious, which are selling beyond our expectations in stores.”
© FoodBev Media Ltd 2021
World Beverage Innovation Awards – NOW OPEN FOR ENTRIES!
The awards celebrate excellence and innovation across the global beverage industry.
Don’t miss out on having your innovations recognised on a global scale.
Deadline for entries 23 July – enter now!
Don’t get left behind
Start your free Foodbev magazine trial today and join thousands of fellow industry professionals in receiving food and drink trends direct to our business.
Click here to start your free trial